Grand Opening of DA.AI’s Ninth Eco Concept Store in Guandu

Details

Published Date

DA.AI technology, a social enterprise with 100% net proceeds donated to Tzu Chi foundation, has officially announced its ninth concept store opening in Tzu Chi Humanitarian Center located in Guandu, Taipei. DA.AI plans to create a tranquil and green space to purify people’s mindset with the store’s latest innovation products and Light Code technology. Through green and simple designs, DA.AI intends to convey the fact that eco product can change intangible mindset and expand Great Love on this planet.

Walter Huang, chairman of DA.AI Technology, expressed "with such a global location, we are able to cultivate Dharma Master Cheng Yen’s teaching of sincerity, integrity, faith, and honesty, as well as promote our eco believes.” DaAi TV host, Mr. Tien-Ming Huang also illustrated, “environmental protection is not a slogan, you can wear love on body and implement eco concept on daily activities. For example, my clothing today is all made from the love of Tzu Chi’s environmental promoters, and with their efforts, people can now purchase socks, shoes, bags, hats and even the casual/formal outfits in this small, yet complete, DA.AI concept store.” DA.AI’s Art Director Cathy Hung also said "we wish for these eco products made by PET bottles to provide replacements for garments made by virgin material. Every citizen holds responsibility for Earth’s environment."

Apart from eco products, DA.AI’s ninth Eco Concept Store has been upgraded from a service center to a multi-functional concept store equipped with innovative and interactive high-tech of Light Code technology, which refers to light spectrum frequency hidden in what may seem as ordinary light beams, and can be traced with special reader, such as the DA.AI mobile app. “Visitor no longer need to scan QR code within an inconvenient close distance,” DA.AI marketing planner Hsu-ping Chang said “this innovative technology allows visitors to learn about DA.AI’s product series and brand spirit by sensing light beams up to five meters away from product, and see the humanitarianism behind this unique green brand.”

Being a social enterprise, DA.AI dedicates in environmental protection for almost a decade now. We hope our eco implementation and concept can influence more social enterprise to contribute to the world together, and coexist with the Earth.

DA.AI Technology, Jasmine Li, Taipei

• < Prev
• Next >