詳細內容

發佈於：2013-08-19, 週一 10:00

The Taiwan Garment Industry Association (TGIA) is a service industry group comprised of 319 fine garment manufacturers. It designs and develops brands to satisfy discerning garment consumers from around the world. The second session of its 14th Annual Congressional Meeting was held at Taiwan Textile Federation (TTF), and hosted by TGIA chairman Walter Huang.  Special guests and presenters included the Vice Minister of Economic Affairs Shi-Chao Cho.  Leading TGIA member company DA.AI Technology actively participated.  As a leading eco-friendly brand, it was able to solidify its relationships with the industry, the government, and schools.

Taiwan's current GDP is close to that of Germany, Italy, and France in the year 2000. Their ten-year growth trajectory between 2000 and 2010 provides Taiwan with a development blueprint for the decade to come.  Since 2000 the garment industries of Italy, Germany, and France have experienced major growth, primarily due to the ability of designer and branding executives to capture the high-end market with superior value-added products.  Garment exports overtook textile export totals for France in 2003 and Italy in 2007; while the export of textile products from Italy, Germany, and France has continued to grow steadily since 2000.  This appears to be the result of strides in their research and development, innovation and quality control segments compared to other countries.  Garment export growth also seems to have been a significant growth factor for textiles.

Mr. Rong-Chun Shen, Director-General of the Ministry of Economic Affairs’ Industrial Development Bureau, outlined the government’s “Three Industries and Four Reforms” strategy.  The industries include a service-oriented manufacturing industry, an internationalized high-tech services industry and traditional industry that manufactures specialty products. The Ministry of Economic Affairs will focus on developing these key industries.  Director-General Shen pointed out that the export value of Taiwan’s garment and accessories industry had been in steeper decline since 1990 than Germany, Italy, France, etc.  Taiwan and South Korea have lagged behind in design enhancements and brand development.  Nor have any successful international brands helped boost domestic garment and accessories industry development.  Taiwan, recognizing this problem, is now committed to support of research and development efforts, and building a world-class supply center able to develop new functional and industrial textiles.
 
DA.AI Technology’s commitment to brand management is obvious in more effective marketing of environmental protection, technology, public service, and humanitarianism. It actively supports environmental education and green consumption programs.  DA.AI also promotes Taiwan’s “soft power of love” initiative by introducing its products to world markets.  To inspire members to use “green” products and advance the concept of environmental protection, a DA.AI Microfiber Cool Blanket was given to every members and guests after the meeting.  The soft, dye free, and 100% recycled polyester material is mite resistant, and less likely to trigger allergic reactions .  It’s also a great summer bedding item.  Given the importance of research and development, innovation, and quality, DA.AI Technology will continue collaborating with other companies, the government, and schools to expand on the concept of “extending articles’ life, to create blessings and wisdom.”  This means expanding its R&D capabilities and developing more comfortable green products that embody the brand’s pure and natural humanistic values.