文章
2016 Red Dot Communication Design Award
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- 發佈於:2016-08-30, 週二 15:12
Often we see food with production history, but it’s unusual, and innovative, that textile garment or accessory comes with similar record. DA.AI is one of the few textile brands that allows customers to see product production history, energy saved, number of bottles used, and environmental promoter's story by scanning the QR code on its new Eco Product Tags with newly developed mobile app, and lets people see inspiring meaning behind their product, as well as the actual record of saving the environment by supporting eco-friendly product.
Putting humanitarianism and environmental care first, DA.AI’s mobile app allows user to scan the QR code on each eco-product tag, which is also made with recycled PET bottles, and learn the production history, reduced energy consumption compare to virgin PET, inspiring videos of Tzu Chi recycling volunteers, and number of bottles that made this particular product via this all-in-one interface. For example, if you buy a blanket, made out of 28 PET bottles, as a gift to your friend, you can immediately find out the positive impact you’ve contributed to the environment. In this case, you would have reduced 1,775g of carbon emission, saved 454c.c. of crude oil, and 76L of water, while everything is shown through a quick scan. It is very easy to accumulate how many bottles of usage for you to see your planet protection result via DA.AI latest all-in-one QR Code.
DA.AI promotes recycled PET made products with this APP device and improved QR code in multiple dimensions, which demonstrates Tzu Chi recycling system even more complete. It also deepens our humanitarianism and environmental care by learning the inspiring environmental bodhisattvas’ story, and that it is so easy and simple to love Earth.
DA.AI Technology, Jasmine Li, Taipei