Nurture Student’s Virtue with DA.AI’s Eco Commemorative Bag

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Education is not just to teach student knowledge, but also “respect life and have faith in human nature” ideology. Dharma Master Cheng Yen also stresses it is important to educate student the truth of life, which may guide them to respect teachers, and has filial piety to parents. Tzu Chi educational system aims on “education of virtue, education of life, and education of entire person.” DA.AI designed the "Eco Commemorative Bag" with bamboo totem that delivers the spirit and goal of Tzu Chi educational system, and celebrated its 25th anniversary together.

With a long history in the Chinese-speaking world, bamboo symbolizes the spirit of integrity, loyalty, and wins the title of "gentleman" among plants. This bag not only is a symbolization of virtue with its bamboo pattern, but also conveys a strong positive spirits. DA.AI printed “nurturing wisdom and cultivating virtue for being glory” slogan onto the bag’s surface for users to further savor Tzu Chi’s humanistic philosophy.

"It’s very grateful to work with Education Development Office of Tzu Chi Foundation, especially director Zhi Chang Tang and President Yan Yu Zhen, who always guide us on concepts and spirits implemented in Tzu Chi educational system.” DA.AI designs eco accessories with an ultimate goal of “purify heart and bring peace to the world,” which also happens to be the essence of Tzu Chi education. The purpose of Tzu Chi’s education is to educate all beings to return to their pure nature; therefore, to reach inner peacefulness and “coexist with the Earth.”

DA.AI Technology, Jasmine Li, Taipei